Monday, December 04, 2006

Internet - SEO

Many of you may not know what SEO is or why it is important to you. SEO is "Search Engine Optimization" and it is important to you because it makes your site visable and desirable to search engines. It may seem scary but in fact is mostly just common sense.

To give you an example of SEO and how it works, please visit www.tampabayunder200k.com. You will notice a couple of new things:

1. I traded out the graphic banners for html links to the request more info pages - this is because search engines cannot "read" graphics but they CAN read text AND they think that html text is the most important kind! (Tampa Bay Real Estate Experts...)

2. I also added some text at the bottom that talks about being a Clearwater, Tampa, etc. realtor which was not on the site before this. This will help the search engines index the page.

3. I also added some additonal text about affordable housing - again just to make it easier for the search engines to know what the site is about.

4. Lastly I added some new metatags (view>source) that include clearwater realtor, tampa realtor, etc.)

I then resubmitted my site to the search engines - we will see if there is any increase in leads!

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