Tuesday, November 17, 2009

Realtor Real Estate Marketing - Direct Mail Postcards


Realtor Real Estate marketing has taken a turn since I last spoke with you over here BUT there is one thing that hasn't changed - Realtor direct mail postcards still work GREAT!!!

I KNOW! They are not sexy like Facebook and Twitter. They are not effectively free like having a blog or a website BUT for hard core real estate marketers there is nothing more effective!

And now that fewer and fewer people are mailing out marketing materials, your message with a great postcard design is even more powerful than it was when every realtor was sending them.

Who to send postcards to? Here is a brief list of who could use a real estate direct mail postcard from you!
  • First time homebuyers who came to your open house
  • ANYONE in your farm
  • Past clients who have referrals for you around the country
  • Listings you have talked to but not signed up yet
  • People who need to spring ahead or fall behind
This is shorter version of my whole realtor direct mail postcard info, find out more about realtor direct mail postcards...


PS - Never send out recipes!!! You are a realtor NOT a chef!!!